The significance of DEFiER

Spreading the spirit of Budo,
connecting people through Budo,
creating a world of “Mutual Prosperity”.

The rapid evolution of technology is poised to reshape not only our human significance and value but also the fundamental aspects of our lives. As technology advances and our daily lives become more convenient, there is an increasing risk of losing the essential elements that hold significance to us.

Even if we strive for convenience and comfort, we must not lose sight of our own selves.

In these times when the independence of each individual is of paramount importance, we will continue to share the Japanese Martial Arts, which allow people to explore themselves, with people around the world.

By increasing and connecting people with a Martial Arts spirit, we believe that synergies can be creatied and a better world can be realized.

DEFiER'S VISION

The most needed company
to all martial artists

We aim to contribute to people’s happiness through martial arts and to be “the most needed company for all martial artists”.

The intellectual power cultivated by taking on challenges around the world, the flexible creativity not bound by common sense, and our belief in the possibilities of the martial arts, put them together and accomplish anything.

We will continue to create innovations that defy common sense and realize an ideal society.

DEFiER'S VALUE

More compassion than hospitality

Optimal behavior that is not bound by manuals, but considers the other person’s point of view.

Your greatest enemy is yourself

Have a patient spirit that overcomes “hesitation,” “temptation,” and “laziness”.

Be a first-class martial artist.

Always have a sense of ownership and create necessary services and products

Since the establishment of DEFiER in 2014 to the present. DEFiER’s challenges and thoughts on martial arts.

Since the establishment of DEFiER in 2014, Defier’s products have been shaped by partner companies and we have many users who actually use our products.

We believe in the potential of martial arts, our partner companies who are challenging to make the world a better place in a rapidly changing world, and the employees of Defier.

As more people join us who share of our thoughts, the rings of our bonds continue to grow year by year.
Defier believes the potential of Japanese martial arts with you and will continue to take on challenges to create a world of mutual prosperity for ourselves and others.